What a Busy Week

So it’s been a few weeks since my last update.  There were several times this past week I wanted write something, but I just couldn’t steal an hour to do it.  It’s Sunday night, Eliz is sleeping and the kids are both away.  Here is my chance!

I’ve been wanting to go to Affiliate Summit East in New York since I learned about it a few months ago.  My one big problem was how.  If Eliz went with me, how would we run ForYourSalon.com and ship orders?  And, more importantly, even if we conceded that there will probably be few orders since it is the middle of August, what would we do with the kids?  Also, since Eliz was going to assist me, I didn’t think it would be fair to have to pay for her.  If I could go on my own, I would.  (The last time I did something like this on my own was in January 2001.  I flew to Miami for a Taylor Rental event – we were interested in purchasing the one in Media and my prospective partner bailed on the event two days before we were to leave.  I went anyway and had a very tough time getting around the airport, hotel, and event, even though my vision was substantially better than today – between 20/80 – 20/100.)

Fortunately, after an email to #ASE10, I was able to work something out on entry fee for Eliz by providing a letter from one of my eye doctors.  Conveniently, I had an appointment with Dr. Ayres, the cornea specialist this past week and he agreed to write the letter for me (more on the appointment later.)  I’d like to thank Amy from Affiliate Summit for all her help!

The big question was about the kids.  Do we take them and let them take in the sights of NYC on their own?  The Museum of Modern Art is across the street from where the event will be held and 5th Ave is only a block away.  The bottom line was that we didn’t feel comfortable with that and thought it would be too great of a distraction for us.  We’ll take the kids back another time.  Eliz’s mother (Grandmere to the kids) will sleep here the two nights we won’t be here.  She’ll also grab dinner for them.  As she says, she’ll supervise not babysit.

So, along with doing my normal routine of communicating with customers, updating shipping status’, and helping Eliz with the heavier deliveries, I was also constantly checking  Hotels.com (Hotels.com by city, dates and number of guests) for a place to stay since I missed out on the good deals through the event at the New York Hilton, where the event is being held.  I just couldn’t pay $400 per night plus taxes to stay there… So, the post is sponsored by Hotels.com.

I also had a few things to do for Digital Graphics Design, Media's premier web development firm specializing in e-commerce development, corporate identity, and web hosting solutions."> Digital Graphics Design. The main item was end of the month invoicing. We had picked up a couple more hosting accounts, plus Dan had completed some updates for current clients. While my title is president, my actions are primarily as bookkeeper… Dan did get a lead for an e-commerce, so Dan, Ken, and I kicked around pricing for that after doing some research on what the prospective client wants. Keep your fingers crossed… In other spare time, I’ve been helping a friend who just opened a shop by creating a logo and working on a website for her. I really miss doing that, but I don’t feel my work is up to par to actually charge for it.

This past Wednesday afternoon, I had an appointment with Dr. Ayres, as I mentioned above. There wasn’t much of a change. The eye chart seemed a bit blurrier than at my appointment a few weeks earlier with Dr. Garg. I could read the E, but the S in the SL line was difficult for me. I’m not sure if I would’ve been able to read it if I didn’t know what it was. Dr. Ayres had a look and we spoke about the fluctuation in my vision. He had Gordon do some sort of scan to measure my cornea. They used a machine they were trying out and he hoped that he’d still have it at my next appointment to get another scan at a different time of day. Looking into the machine, I saw what looked like one of the flowers on the Mystery Machine. Zoinks! While I was having the scan done, Eliz asked Dr. Ayres about writing the letter for the Affiliate Summit. When we returned to Pod 2 (I still don’t know why they don’t call them EyePod 1, 2, and 3…) Dr Ayres and I talked about the letter. He told me to continue on the eye drops and come back in six weeks, in the morning. So while there weren’t any miraculous breakthroughs on why my vision can’t get back to where it was just after the surgery in mid-April, I wasn’t really expecting too much and my IOP remains stead at eight, which is good considering it could get wacky (cuckoo bananas?) because of the drops that I’m on. As promised, Dr. Ayres had the letter to me by the next morning.

It’ll be interesting to see if this week is as frantic as last week. Since both kids are away, it will certainly be more quiet here.

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Trade Show Update

As you can see, I haven’t posted in awhile.  Eliz and I went to a trade show this past weekend up at the Sheraton Meadowlands.  We missed last years show because we were both sick, so I was looking forward to going this year.  I always enjoy listening to the sales pitches on why we should be carrying the company’s product or line of products.  I was especially looking forward to speaking to companies about getting their products on ForYourSalon.com – Professional Beauty Supplies and Salon Equipment For Your Salon.

Many of the companies we met with are ones that we’ve done business with in the past and have  currently on ForYourSalon.com, like Zotos, Marianna, and Satin.  For them, we just needed to order their new products and get artwork so that we can put the new stuff on the site.  Other companies we met with were those that we have some inventory, but haven’t gotten the products up on the site.  China Glaze, Fromm, and Mona Lisa Hair Accessories come to mind.  Then there are companies like Wm. Marvy Company.  We may have sold some of their items in the past, but we don’t have an inventory, but they have a product line that they will drop ship for us.  I love companies like that.  Their product line that I’m adding to ForYourSalon.com is barber poles.  It is a quality product that I don’t have to inventory.

It is nice talking business with manufacturers reps and other distributors, most of whom have been in the beauty biz for a substantial amount of time.  I always seem to learn something from these people.  Even the gung-ho, there-is-no-escaping-our-booth-without-learning-about-our-products sales peeps have tidbits of very useful information.  My favorite booth is always the Mona Lisa Clips booth.  The sales guy, who’s name I can’t recall at the moment, should be doing infomercials.  This year, he shared some ideas on selling his products and other similar products online.  He talked of calling the category Hair Management.  Hmmm, I thought.  HairManagement.com is just way too long, but HairMgmt.com isn’t.  It was a lightbulb moment.

We went back to our room and fired up a PC Margaret lent us and tried to get online.  One minute we were on, the next minute the page wouldn’t load.  We had enough time on to download FireFox, since the only web browser was the dreaded Internet Explorer 6.  It is not friendly to people like me with vision issues.  When we tried to run FireFox, we couldn’t get online at all.  After dinner, we called tech support to try and resolve our problems.  After an hour and a half, they told us there was nothing more they could do.  Turns out, it could have been the weather that night, but I’m not 100% on that.  The hotel refunded our money for the “high-speed” internet connection.  We then tried to use the complimentary computers the hotel has in the lobby.  It was like being back in the mid-80′s and on CompuServe with my 300 baud modem and my 8088 IBM-compatible computer built by Jim Conallen!  Each page load took between two and three minutes.  Eliz got as far as adding the domain to our cart and inputting the GoDaddy coupon code OYH7 to get the domain for $7.67 before the service went down.  (The next morning, I called Margaret — who stayed at our house with Meghan and our kids — and she completed the transaction.)

The only bad part about the show was my sight.  Eliz would tell me what booths we were passing and the items they had (if I didn’t know.)  She would also tell me if a person we knew was coming over to talk to us.  I can’t tell you how many times she had to tell me to shake a person’s hand because I didn’t see it extended.  That was the worst.  A close second was being in the hotel room.  Without a computer I could see (I don’t know why I just don’t say Mac) and the internet, I couldn’t research the items we saw on the show floor.  I couldn’t see what sites sold what products for what price.  It was like flying, uh, blind.  Eliz would go through the brochures and read me some of the things she felt was important.  I was so miserable, I’m surprised she didn’t throw me out of our eighth floor hotel window (with the wind that night, I would have had greater hang time than a Sean Landetta punt across the street at what was Giants Stadium.)

My sight continues to worsen.  By the end of the day, it is so bad I hate to write emails to customers for fear of embarrassing mistakes (forgive any typos here for 24 hours, please.)  I have also hesitated adding products to ForYourSalon.com.  I don’t want to sell one of those new Marvy barber poles for $4.99 instead of $499…  Surgery is only 27 days away, but I wish it was tomorrow.  I’ve always been told to be careful what you wish for, but I’ll take my chances on this one.

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